Cookie Policy
Effective Date: 01-Nov-2024
This Cookie Policy explains how BLISSCART BAZAR PRIVATE LIMITED (“we,” “us,” or “our”) uses cookies and similar technologies to collect and store information when you visit our fashion eCommerce website (blisscartbazar.com) (“Site”). By continuing to browse or use our Site, you agree to our use of cookies in accordance with this policy.
1. What Are Cookies?
1.1 Cookies are small text files stored on your device (such as a smartphone, tablet, or computer) when you visit our Site. These help us remember your preferences, such as fashion categories you browse or your login session, to provide a better shopping experience.
1.2 We use both first-party cookies (set by us) and third-party cookies (set by services we use for analytics, ads, or performance improvements).
2. Types of Cookies We Use
2.1 Essential Cookies
These are required for the basic operation of our fashion platform. They help manage your shopping cart, enable secure login, and remember your session during checkout.
Example: Session cookies that keep you logged in while browsing apparel categories.
2.2 Performance & Analytics Cookies
These help us understand how fashion shoppers interact with the Site—such as which product pages (e.g., dresses, kurtas, or handbags) are most visited—so we can enhance user experience.
Example: Google Analytics cookies tracking which fashion collections are trending.
2.3 Functional Cookies
These remember user preferences like selected size filters, display language, or location to personalize your visit.
Example: “Remember me” cookie that keeps you signed in and loads your wishlist.
2.4 Targeting & Advertising Cookies
Used to show you fashion ads relevant to your browsing behavior across our platform and other sites. They help us display tailored product suggestions and track ad performance.
Example: Facebook Pixel that shows fashion ads based on previous browsing on our site.
2.5 Social Media Cookies
These allow sharing of fashion products or wishlist items on platforms like Instagram or Facebook and may track your behavior across other websites for personalized content.
Example: Cookies from social platforms that enable sharing of your selected outfit.
3. How We Use Cookies
We use cookies to:
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Enhance Shopping Experience: Speed up page loads, retain login status, and maintain your shopping cart.
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Analyze Fashion Trends: Identify which styles, categories, or brands are most viewed.
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Personalize Content & Ads: Recommend outfits based on browsing or purchasing behavior.
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Ensure Secure Transactions: Maintain safe, session-based purchase flows.
4. Managing & Controlling Cookies
4.1 Cookie Consent
When you first visit, a consent banner will allow you to accept all cookies, reject optional ones, or set preferences.
4.2 Change Settings Anytime
You can modify cookie preferences anytime via your browser settings or the cookie management section on our website.
Note: Disabling essential cookies may affect fashion cart functions, account login, or checkout performance.
4.3 Browser Controls
Every browser allows cookie management. You can block all or certain types of cookies or choose to delete them after each session. Check your browser’s Help section for exact steps.
4.4 Opting Out of Ads
To manage personalized advertising, visit tools such as the DAA or NAI.
5. Third-Party Cookies
We use cookies from trusted partners like Google, Facebook, and Instagram to:
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Understand traffic patterns (e.g., clicks on “Women’s Footwear”).
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Deliver fashion ads tailored to your shopping history.
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Enable easy social sharing of outfits or product collections.
Visit their individual cookie or privacy policies to manage these settings directly.
6. Cookie Retention
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Session Cookies: Removed when you close your browser.
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Persistent Cookies: Remain stored (e.g., for login retention or product recommendations) for a defined period unless manually deleted.
7. Security & Privacy
7.1 Data Protection
Some cookie data may include personal identifiers (e.g., IP address, browsing behavior). We comply with Indian Data Protection Laws and, where applicable, GDPR, ensuring your data is secure.
7.2 Sharing Cookie Data
We only share anonymized data with third parties for analytics, marketing, or performance tracking. No identifiable customer data is shared without consent.
8. Changes to This Policy
We may revise this policy to reflect platform upgrades or regulatory changes. All updates will be posted on this page, and the Effective Date will reflect the latest version.
9. Contact Information
Have questions about how cookies work on our fashion site?
Email:
blisscartbazarpvtltd@gmail.com
info@blisscartbazar.com
Phone:
+91-8860213497
Address:
Office No. 1A, 2, 3, 6, 7A, 2nd Floor, Indure House,
Savitri Cinema Complex, GK, Delhi – 110048